To Avoid the Customer Recency Trap, Listen to the Data
Research by Scott Neslin and Gail Ayala Taylor shows it can be worthwhile to invest in customers who haven't bought lately.
Research by Scott Neslin and Gail Ayala Taylor shows it can be worthwhile to invest in customers who haven't bought lately.
Tomorrow's engineers must create technologies that meet or exceed the performance of those in developed countries -- but for a fraction of the price, according to Vijay Govindarajan.
Professor Ella Bell Smith suggests looking at the larger picture when facing a difficult job search.
Paul Argenti says a recent Twitter campaign by JPMorgan Chase was, "just as dumb as can be."
Alva Taylor says E Ink, the technology used in e-readers like Kindles, is likely to find new applications.
Beyond the Idea, by Vijay Govindarajan and Chris Trimble, describes a path to breakthrough ideas.
Sydney Finkelstein says management decisions often have unexpected results.
Vijay Govindarajan, Marshall Goldsmith, Richard D'Aveni, Sydney Finkelstein and Ron Adner were honored in the biennial list of top management thought leaders.
Anant Sundaram says Twitter's economic fundamentals do not justify its opening stock price.
Anant Sundaram says his valuation models do not justify Twitter's IPO price, but value does not always equate to price.
Professor Paul Argenti says the reputation of the financial services industry has never been worse.
Chris Trimble says his two recent books about innovation are written to reach entire teams.
Article highlights four characteristics of intrapreneurs as described by Professor Vijay Govindarajan.
The United States needs economic policies that help revive foreign direct investment according to Matthew Slaughter.
Vijay Govindarajan describes how to create an "innovation engine" that will lead to radical new ideas.
Paul Argenti calls it a gutsy decision to celebrate a near-disaster.
Retailers are still struggling to reach millennials using digital media according to Sydney Finkelstein.
Profile of two recent startups by Tuck grads -- Kigo Kitchen and Nifti.
The U.S. needs to leverage the global economy to create high-productivity, high-wage jobs according to associate dean Matthew Slaughter.
Sydney Finkelstein points out that executives must sometimes unlearn something picked up over the course of a career.
Professor Robert Howell says it is vital for global companies to protect their intellectual property and contents of the R&D pipeline.
Article describes influential research by Kenneth French and Eugene Fama who recently received a Nobel Prize in Economics.
Study by Praveen Kopalle shows mobile marketers better hit consumers' sweet spots because they won't be paying attention for long.
Social media offers great tools for more efficient communication in the workplace
Doctors and hospitals in India are cutting costs while still delivering high quality health care according to Professor Vijay Govindarajan.
Associate Dean Matthew Slaughter says failure to increase the debt ceiling could trigger another financial crisis.
Associate Dean Matthew Slaughter says U.S. treasury securities are the most important asset in the world economy.
Online courses will be a major dimension of higher education believes Professor Robert Howell.
Dean Paul Danos says that 95% of Tuck graduates find jobs within three months of graduation.
Professor Matthew Slaughter says Ben Bernanke showed that the heads of central banks need to innovate in times of crises.
Associate Dean Matthew Slaughter comments on today's nomination of Janet Yellen.
Professor Matthew Slaughter says a government default could have a devastating effect on the U.S. economy.
Professor Sydney Finkelstein says there's a time and place for micromanagement.
Professor Paul Argenti says the business community wants a solution to the government shutdown.
Professor Vijay Govindarajan outlines five challenges organizations face.
Vijay Govindarajan explains how to spot and encourage an intrapreneur.